Bass swims to Autodesk CEO role

An Autodesk product story
Edited by the Engineeringtalk editorial team Jan 24, 2006

Carl Bass moves up to President and CEO at Autodesk, replacing Carol Bartz, who becomes Executive Chairman of the Board.

Carl Bass, Autodesk's Chief Operating Officer, has been named President and Chief Executive Officer from 1st May 2006.

Bass has also been appointed to the company's expanded board of directors, effective immediately.

Carol Bartz, who has served as CEO since April 1992, will become the company's first Executive Chairman of the Board.

"Bass is one of the most respected executives in this industry and has played an integral leadership role in Autodesk's success," Bartz said.

"He has a deep knowledge of the industry and the business as well as a keen understanding of our customers and the demands they face every day".

As COO, Bass has had overall responsibility for sales, marketing and product development in Autodesk's core businesses - manufacturing, infrastructure, media and entertainment, building and wireless data services.

Bass has spent 10 years with the company.

Before serving as COO, he was Senior Executive VP of the Design Solutions Group.

He also served as Chief Strategy Officer, Chief Technology Officer and Executive VP of Emerging Business.

"It is through Bartz's strong and decisive leadership that Autodesk secured its preeminent position in the market today," said Bass.

As Executive Chairman, Bartz will focus her energies on improving the business climate for Autodesk around the world, particularly in emerging markets such as China, India and Eastern Europe, as well as work to build stronger relationships with Autodesk's key customers, partners and investors.

During her 14 years as CEO, Bartz guided Autodesk from its start as a small company to an established and well-diversified design software and services company.

Autodesk has about $1.5 billion in annual revenue.

Fortune magazine named Autodesk one of the 100 best companies to work for and Bartz as one of the 50 most powerful women in business.

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