Website simplifies printer and label specification

A Brady Labs product story
Edited by the Engineeringtalk editorial team Apr 28, 2008

A new "find your printer" and "find your label" search engine delivers speedy results.

Brady UK has launched its new website, which boasts several new features all aimed at making it quicker and easier to locate the precise Brady solution for any situation.

Downloadable technical datasheets are easily accessed for detailed profiling of all the Brady range, and a new "find your printer" and "find your label" search engine delivers speedy results.

For example, if your requirement is for an identification label compatible with railway trackside use, you can select from various options including "diesel resistant" and "harsh environment" to refine your search to the products recommended for that particular application.

Similarly, via a range of options covering number of users, output and environment, the facility is able to recommend the most suitable printer for any given task, from a need for lightweight portability, which would suggest the Handimark, to the high-volume, heavyweight Wraptor designed for more industrial situations.

A rollover information option also gives a short profile of each printer's capabilities, making comparisons even easier.

Natasha Antunes, Brady UK's Marketing Co-ordinator, comments: "We think the new website will help customers to find solutions that really suit the needs of their business".

"We wanted to present information about the company and its range of solutions in a manner that was very user-friendly and accessible, and the feedback we've already received suggests that we've delivered on that aim".

Further new features include classification and selection of materials and printers by different industry sectors, for example: automotive, datacomms/telecomms, electrical, laboratory and security; plus a categorising of the wide-ranging Brady solutions portfolio by products by group which includes labels, printers, lockout-tagout, safety identification, data collection and RFID and software.

Not what you're looking for? Search the site.

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