Upgraded website features video case studies

A Camtek product story
Edited by the Engineeringtalk editorial team Aug 15, 2005

Camtek has launched a major redesign of its worldwide online presence at peps.com, to provide enhanced services and information to its customer and dealer network.

Camtek has launched a major redesign of its worldwide online presence at peps.com, to provide enhanced services and information to its customer and dealer network.

The website has undergone a complete transformation, and now boasts a new navigation system as well as access to a comprehensive search facility on every page.

New video content has also been included, with high quality video case studies now streaming directly from the site.

Product information has been enhanced, with more high resolution screenshots available for viewing/download.

A dealer download centre is also available, allowing Camtek resellers and OEMs immediate access to the latest software applications, help documents and ancillary files.

Commented Martin Bailey, Group Marketing Manager, site designer and author of "Marketing your business": "Peps.com receives a considerable amount of traffic, and I therefore wanted to optimise it to ensure that visitors can locate the content they want quickly".

"There are several ways to get to the same content, and you are never more than three clicks away from a page".

Added Terry Antrobus, Director of Sales and Marketing: "We applied these changes in response to our customer feedback".

"People wanted to see more product information, and with broadband now commonplace they also wanted richer media content".

"We plan to increase the number of product and customer videos online over the next few months, and to regularly refresh the content with new material".

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