CAD model downloads increase sales leads

Edited by the Engineeringtalk editorial team Jul 27, 2006

Catalog Data Solutions (CDS) has announced that JW Winco has adopted its CAD model download solutions and as a result increased sales lead generation by 15-25%.

Catalog Data Solutions (CDS) has announced that JW Winco has adopted its CAD model download solutions and as a result increased sales lead generation by 15-25%.

JW Winco provides a comprehensive selection of quality metal and plastic, metric and inch sise standard machine components and assembly hardware.

These modern design, ergonomically shaped standard components bring a 21st century look, function and feel to customer equipment.

"We're keeping one step ahead in our marketplace by offering online shopping in our new e-store, as well as 3D-CAD.

Since implementing the CDS CAD solution in April of 2006, we are already seeing over 850 downloads of our CAD models per month, generation of online sales leads is up by 15-25% and we've registered over 2000 web users", said John M Winkler, JW Winco CEO.

"This translates to a much lower cost per lead than any of our other marketing activities".

"We are delighted to have been selected by JW Winco and to see them achieve such rapid business benefits from their CAD downloads", said John Major, CEO Catalog Data Solutions.

"Online 3D models are an important sales and marketing tool for all industrial suppliers and distributors".

"With many customers moving from 2D to 3D CAD systems providing online 3D CAD model downloads often 'locks' products into a design so suppliers later benefit from the sales success of that design".

"Suppliers without 3D models on their website are at risk of losing customers to their competition who do offer 3D models".

Studies show that over 90% of designers and engineers now use the Internet to locate components for their new designs.

Catalog Data Solutions helps industrial suppliers and distributors grow sales and strengthen customer loyalty through interactive online catalogues, e-commerce, 3D CAD model delivery and product configurator solutions.