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Germanic distribution comes in-house

A Castell Safety International product story
Edited by the Engineeringtalk editorial team Dec 8, 2003

Trapped-key safety systems provider Castell is now distributing its products in Germany, Austria and Switzerland under its own banner, through its sister company CEF Safety Systems.

Trapped-key safety systems provider Castell is now distributing its products in Germany, Austria and Switzerland under its own banner, through its sister company CEF Safety Systems.

Castell cites a number of reasons for this change in distributor.

Primarily, gaining greater control over global pricing enables the company to offer its products at a more competitive rate.

In addition, as sales staff are now employed directly by Castell, the quality of technical support has also improved.

Finally, by avoiding a third party and shipping directly to production facilities, transport costs and lead times have been significantly reduced.

Patrick Heinrichs is Castell's new representative in Germany.

Heinrichs joins from mechanical valve control equipment manufacturer Smith Flow Control, where he spent one year as a Sales Engineer.

He speaks German, English and Dutch fluently.

Referring to his new position, Heinrichs said: "Having previously worked in both Germany and Switzerland, I am looking forward to renewing my acquaintance with existing clients and forging links with new ones".

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