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Crucible Industrial Design

All articles from Crucible Industrial Design

Striking box design gives comms console an edge

Crucible Industrial Design has proved that good industrial design is a highly cost-effective way of gaining competitive advantage in specialist niche markets.

News from Engineeringtalk, 11 December 2007

Minimising risk in product development

Mike Ayre highlights three issues that can reduce the risks involved in new product design and development.

News from Engineeringtalk, 26 February 2007

Brand reinforcement versus diversity

At a time when developing strong brands is extremely important, the physical expression of your brand values through your products is an extremely powerful tool, says Mike Ayre.

News from Engineeringtalk, 6 October 2006

Spectrometer design wins international award

Crucible has won the bronze award in the Analytical Instrument Industrial Design category of the thirteenth annual International Business Outlook Industrial Design Awards.

News from Engineeringtalk, 28 September 2006

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