Product category:
Rendering, visualisation and styling software
News Release from: Digital Immersion Software Corp | Subject: Presenter 3D
Edited by the Engineeringtalk Editorial
Team on 16 August 2004
Software helps chop time to market in
half
Global Wood Group has cut its time to market in half for its office furniture lines using Presenter 3D software from Digital Immersion Software Corp.
Global Wood Group, a leader in the 64 billion dollar furniture industry, has cut its time to market in half for its office furniture lines using Presenter 3D software from Digital Immersion Software Corp Global Wood Group faces many of the same product development process challenges as manufacturers in other industries
Designing and manufacturing a new line of office furniture is a time consuming process that can take as long as two years from initial concept to consumer purchase.
"With Presenter 3D we are able to show our product line to customers in half the time by developing renderings before the product line is even developed".
"We now provide realistic photos to our customers as a sneak peak to get the buzz going ahead of time", said Adam Madsen, a designer at Global Wood Group in Ontario.
"Being able to present customers with a realistic image of a product is key to sales success for manufacturers, distributors, and retailers".
"However, most manufacturers need to wait for the finished product or at least a prototype before a photo can be taken for sales and marketing brochures", said Terry Cotant, Vice President of Product Development and Marketing, Digital Immersion.
"Savvy manufacturers like Global Wood Group are turning to our visualisation and rendering software to resolve this issue".
"For someone who has no animation experience, I was able to teach myself the program easily".
"In very little time, I was producing high-quality, detailed animations and photorealistic renderings without even looking at the user's manual", said Madsen.
"The Presenter 3D user interface is excellent.
It makes animations and renderings a snap".
"There is a 'material selector' feature which offers preset colours and textures".
"I also have the option to tweak the colours, shades, and reflections".
"Lighting in other software packages is typically difficult to portray".
"In Presenter 3D, there are preset lighting scenarios".
"I was able to jump in and quickly make a realistic looking design just by clicking a few buttons".
"Presenter 3D helps us save time which saves money".
"While this is especially true for accelerating the sales and marketing side of the business, it is also relevant for the design side".
"We can determine how new wood grains would look on an entire line of furniture before even one piece is manufactured by simply scanning the grain into Presenter 3D for placement in the product designs".
"Previously we would have previewed the new grain by physically putting it on a single wood panel for a table top, for example, because building the entire line of 200 SKUs and 1000 wood parts would have been too expensive and inefficient".
"While the new grain might have looked nice on the table top, it might not have been good for the entire line".
"There would have been no way for us to know that until it was too late", explained Madsen.
Presenter 3D helps users create stunning output from their designs including virtual photos, broadcast quality animations, real-time rendering, and streaming 3D output.
Users can share their designs with others throughout the enterprise, without requiring them to install or learn the original design software.
More affordable and less complex than other solutions on the market, Presenter 3D delivers a real-time interface that works at amazing speed and includes textures, lighting, shaders and shadows for high-quality and accurate output.
Presenter 3D for Inventor software is available at a special discounted price of US $795 until 31st August 2004, a $200 saving.
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