Custom coloured resins come at the double
A
Sabic Innovative Plastics product story
Edited by the Engineeringtalk editorial team
Jun 20, 2006
Customers can now get the precise colour of GE's Lexan or Cycoloy resin they require in six business days or less.
Made-to-order products and fast delivery used to be mutually exclusive.
Now, with GE Plastics' new Custom Xpress colour service, customers can get the precise colour of GE's Lexan or Cycoloy resin they require in six business days or less.
The service allows customers to avoid the drawbacks of self-colouring, such as investment in costly production equipment, while providing the world-leading colour-matching capabilities of GE Plastics.
The web-based ordering system gives customers the flexibility to make changes up to eight hours prior to production.
And GE's fully digital global colour database ensures consistency worldwide and from batch to batch.
Guus Boekhoudt, Field Market Director, GE Plastics Europe said: "The Custom Xpress small-lot colour service was developed in response to demand from one of our customers, Nokia, to support its speed-to-market strategy".
"Working closely with Nokia to understand their materials requirements, GE Plastics developed a completely new and innovative custom-colour model".
"By allowing the customer to own the schedule and quickly produce small, consistent resin lots, the service provides true on-demand ordering".
The GE model provides a number of important benefits to resin customers.
First, the small lots keep inventory levels low or nonexistent and help prevent waste from obsolete materials.
With the extremely fast turnaround, companies can react quickly to market needs without having to plan far in advance.
Improved colour consistency and pellet performance (no dust or streamers) enhances productivity.
Finally, customers enjoy the flexibility of fast customisation without having to invest in their own colour capabilities.
To create the new service, GE Plastics has drawn on its world-class technical expertise and state-of-the-art facilities.
Highly skilled in-house colour specialists at the Customer Innovation Centre in Bergen op Zoom, The Netherlands, can perform on-the-spot colour matching and work with designers to customise colours, textures, and effects.
The company's quality controls and single pigment dispersion technology ensure in-lot and lot-to-lot colour consistency.
GE works with customers, and based on their needs, prepares them for Xpress ordering.
At this stage, customers access the web order entry system that connects them directly to the production line schedule.
Resin lots ship daily from central production locations to the customer's site.
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