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Product category: FEA and structural analysis software
News Release from: Abaqus
Edited by the Engineeringtalk Editorial Team on 06 November 2002

New name for Hibbitt, Karlsson and
Sorensen

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Hibbitt, Karlsson and Sorensen has changed its corporate name to Abaqus, effective immediately.

Hibbitt, Karlsson and Sorensen has changed its corporate name to Abaqus, effective immediately Mark Goldstein, President and CEO, commented, "Our success and growth in recent times is a testament to our attention to customer needs and our core competency in finite element analysis

The Abaqus brand is synonymous with advanced technology and exceptional quality.

Consolidating the company and product identities under one brand will increase awareness of Abaqus around the world.

This initiative will generate considerable marketing synergies while leveraging existing presence and success".

"Our company was founded on the belief that true digital prototypes must include sophisticated nonlinear effects", explains David Hibbitt, chairman of the board of directors.

"Given modern computing platforms and engineering methods, the practice of true digital prototyping is becoming routine in product development, and Abaqus software is uniquely positioned to support it.

This is an ideal time to introduce our products to a wider audience and to re-emphasize our traditional values - technology excellence, software quality, and dedication to customers".

The company name change is accompanied by an updated logo and a redesigned website which includes a new interactive web-based product support section for Abaqus users.

According to Ken Short, Vice President, Marketing, "Abaqus is ideally positioned to be the primary supplier of finite element software to companies of all sizes and industry sectors.

By increasing our visibility and market impact, we can remain at the forefront of establishing new, more sophisticated approaches to traditional finite element methods and procedures".

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