Chinese fan plant to service local demand
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Halifax Fan product story
Edited by the Engineeringtalk editorial team
Nov 22, 2006
Halifax Fan has set up a new company in China, Halifax Fan Shenzhen, to design and manufacture fans for the burgeoning Chinese and Asian markets.
Halifax Fan has set up a new company in China, Halifax Fan Shenzhen, to design and manufacture fans for the burgeoning Chinese and Asian markets.
The new 2000m2 factory, nearing completion and just over the border from Hong Kong, will come under the control of Li Yong, who has been appointed Manager for Chinese operations.
Explaining the rationale behind this bold expansion, Managing Director Malcolm Staff explained: "There is a strong demand for high quality, high specification fans within the Chinese market".
"Despite there being a strong fan manufacturing sector in China, for historical reasons, the products do not offer the variation or design expertise that Halifax Fan brings to fan manufacturing".
"Most of the locally produced fans are to the same design and are even the same colour".
"A good proportion of the work going through our Brighouse factory is ultimately destined for China as many of our existing customers have operations there".
"Manufacturing costs will be greatly reduced by building the fans in China and in addition, the substantial costs involved in transporting such enormously heavy equipment, effectively to the other side of the world, will be slashed and delivery times will be substantially reduced".
"We're looking to replicate Halifax Fan's acknowledged expertise and quality local to the Chinese market".
"It is growing almost exponentially and by having a design and manufacturing facility locally based, we will be able to access a greater volume of Chinese business much more competitively".
Despite the acknowledged lower manufacturing costs in China, it is not Halifax Fan's intention to use the Chinese factory to manufacture fans for other markets.
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