Trip to Brazil is carrot for show registration
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DFA Media product story
Edited by the Engineeringtalk editorial team
Mar 5, 2003
Drives and Controls is giving a lucky visitor the chance to win a holiday of a lifetime for two.
Drives and Controls, the UK's leading industrial trade show, is giving a lucky visitor the chance to win a holiday of a lifetime for two.
In association with motor manufacturer WEG, the show is offering a free trip to Brazil, WEG's homeland.
Brazil is also the home of the Drives and Controls mascot - a scarlet macaw.
The trip will go to a visitor that registers to attend the show via the Drives and Controls website and answers the following question correctly: "Which country won the 2002 football World Cup in Japan?".
"The competition is a fun idea dreamt up between ourselves and WEG", said Ken Purchase, the show's organiser.
"However, there is a serious issue that underlies it.
Our idea was to allow the competition winner a holiday from the manufacturing recession.
But the long-term goal of the show is to promote the use of advanced technology.
It is only by employing the most cutting edge technology that the UK manufacturing industry can regain its competitive advantage.
Ultimately, this is the only real way we can escape the recession".
The Drives and Controls Exhibition will be held from 3rd to 5th June in Hall 9 at the UK NEC in Birmingham.
The biggest industrial show of its type in the UK, it will cover a floor area of 10,000m2.
With over 200 exhibitors expected, it will be the only opportunity in 2003 for visitors to see many of the biggest names in industry.
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