Product category:
Simulation, modelling and validation software
News Release from: LMS International
Edited by the Engineeringtalk Editorial
Team on 11 December 2002
Bakkers returns to new responsibilities
Willy Bakkers has returned to LMS, in the position of Corporate Vice President Marketing.
Willy Bakkers has returned to LMS, in the position of Corporate Vice President Marketing Bakkers brings to LMS more than 20 years of experience combining engineering knowhow with product management, technical marketing, and corporate communications skills
This article was originally published on Engineeringtalk on 19 Mar 2001 at 8.00am (UK)
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For the last two years he headed the Emissions Test Systems and Instrumentation business unit of AVL List in Graz, Austria.
Prior to that he held the position of General Manager of the Test Division at LMS, which he joined originally in 1989.
Bakkers holds a master's degree in electromechanical engineering from the University of Brussels.
"Our customers face more competitive pressures than ever", says Dr Urbain Vandeurzen, CEO and Chairman of LMS.
"It is our mission to empower them to deliver breakthrough, high value, attractive products more rapidly to the market.
Willy can provide strategic and relevant marketing process experience that will further strengthen our ability to refine our innovative engineering solutions to the needs of our customers.
Willy is held in high regard within the organisation and within the industry.
He has an in-depth understanding of the technical and business challenges that our customers face and how to apply our solutions to resolve the bottlenecks in their processes".
About the marketing opportunities facing this rapidly expanding company, Bakkers said, "LMS has achieved a very strong position and reputation in the product design and testing community as a result of the breadth and flexible power of both its CAE simulation and physical testing solutions.
LMS Virtual.Lab and LMS Test.Lab are top of class integrated solutions and I am very enthusiastic about bringing them to market.
LMS is the only company that can combine both physical test and virtual simulation technologies throughout the product cycle, adding value to every step of the process". Request free introductory details about products from LMS International ...
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