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Website speaks to Chinese market

An Oxford Sensor Technology product story
Edited by the Engineeringtalk editorial team Jun 26, 2006

Oxford Sensor Technology has translated its website and brochures into Chinese.

Oxford Sensor Technology (OST) has completed the translation of its website and brochures into Chinese.

OST is increasing sales by entering new market sectors and new geographical territories.

The provision of multilingual publicity material and a network of distributors to provide local support is key to OST's continued success and future expansion.

"OST operates in the global marketplace and, although a lot of engineers speak English, it is only a matter of courtesy to provide information in a customer's native tongue", says Anthony Williams, Managing Director of Oxford Sensor Technology.

"Part of OST's corporate strategy is to provide local customer support on an international basis".

"We are currently in negotiations with a number of companies interested in representing us and are actively seeking additional distributors in the Far East".

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