Website continues Easte European expansion
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Parvalux Electric Motors product story
Edited by the Engineeringtalk editorial team
Mar 21, 2008
More languages are planned for the Parvalux website in the near future, with dedicated brand sites for Austria and Germany both due for launch by the end of the month.
Parvalux's ambitious e-marketing strategy marches on with the addition of a Czech language section to the global website.
This furthers Parvalux's commitment to a growing market in Central and Eastern Europe, where customers have responded well to the recent opening of a new subsidiary in Poland and a Polish language section of the Parvalux website.
More languages are planned for the website in the near future, with dedicated brand sites for Austria and Germany both due for launch by the end of the month (in German); and over the next six months Italian, Spanish and Chinese sections of the website are also likely to go live.
James Morby, head of Internet Strategy, explains "These days multilingual content is a necessity if you are going to succeed in the international marketplace; after all it's unrealistic to expect every machine designer in the world to be bilingual".
"So the international versions of our website replicate exactly the same functionality and content of the English language version, right down to our product configurator".
"I believe we are taking great strides in using the power of the internet to grow our brand worldwide, the Czech, German and Austrian sites are just another example of the progress we are making".
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Contact Parvalux Electric Motors
Tel +44 1202 512575
Other Parvalux Electric Motors stories
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Parvalux introduces fully sealed GB12 gearbox
Parvalux EMD, a UK motor manufacturer, has launched a fully sealed version of the GB12 square-framed, worm-wheel gearbox. -
Parvalux offers discounted motor products online
Parvalux EMD, a UK fractional horsepower motor manufacturer, has announced a major clearance of excess and surplus stock via a new online web store facility. -
Parvalux publishes 2009 catalogue in German
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Parvalux unveils product information service
Parvalux has announced a product information service, named Parvalux Update. -
Parvalux exhibits planetary gearheads
Visitors to the Automation show in Nuremberg are being given the chance to examine the first available 60mm samples from Parvalux's line of HP planetary gearheads.
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