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Joint development to advance auto electronics

A Ricardo product story
Edited by the Engineeringtalk editorial team Dec 14, 2007

Alliance will enable automakers to access advanced electronics R and D technology and high quality manufacturing resources.

Ricardo and Delta Electronics have signed a joint-development alliance that aims to challenge the current paradigm of automotive electronics supply.

The innovative business model of the joint-development alliance will mark a new generation of Tier 1 suppliers.

The alliance will enable automakers to access advanced electronics R and D technology and high quality manufacturing resources, while allowing them to maintain brand identity and protect intellectual property (IP).

By combining their respective strengths in advanced electronics R and D and high quality manufacturing capabilities, the Ricardo-Delta alliance will create an entirely new business model to provide total solutions.

Customers will still be able to work with a single point of contact for the purchase of new modules and systems.

Crucially however, in doing so they will also benefit from the independent R and D expertise - and associated IP protection - of dealing with one of the world's leading independent technology developers.

While both partners will continue to operate independently as dictated by the needs of their respective businesses, they both believe that the benefits of the alliance will be extremely attractive to potential customers.

"The new business model we aim to create through our alliance with Delta will enable customers to access the latest technology together with high quality, efficient manufacturing resources, while avoiding the risk of dilution of brand identity and leakage of IP", explains Karina Morley, Ricardo Director of Control and Electronics.

"In effect we are creating a completely new generation of Tier 1 supplier designed to meet the future needs of the industry - it's a completely new approach which will bring significant benefits to customers".

"Delta is a global leader in electronics supply".

"This alliance will let us devote more of our advanced technology and efficient manufacturing capability to the automotive electronics field", says Simon Chang, Corporate Vice President of Delta Electronics.

"Working with Ricardo we can offer customers advanced, independent R and D capability plus our core benefits of high quality and good service while maintaining a single customer interface".

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