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Appointments aim for market leadership

A Rotork Controls product story
Edited by the Engineeringtalk editorial team Apr 17, 2006

Rotork Fluid System has made a number of senior management appointments to help achieve its vision of becoming the market leader in medium and heavy duty fluid power valve actuation.

Rotork Fluid System (RFS) has made a number of senior management appointments that will further strengthen the company and help to achieve the vision of becoming the market leader in medium and heavy duty fluid power valve actuation.

Nigel Willis is Rotork Fluid System's new Sales and Marketing Director, following his promotion from International Sales Manager.

Willis has 15 years' experience of the valve actuator business, initially joining Rotork as Fluid System Regional Sales Manager for the Middle East.

More recently he has been responsible for sales into Scandinavia, Eastern Europe, the Middle East, India, Pakistan and the Far East.

Willis, who has recently achieved a masters degree in business administration (MBA), will now focus on the continued expansion of RFS sales activities throughout the world in traditional and new market areas.

Alex Busby brings over 20 years' experience of fluid power actuation to this new position in the organisation.

Before joining Rotork in 2003 Busby worked as a General Manager for Europe, Middle East and Africa, having previously operated in the SE Asian market, setting up and running a regional office in Singapore.

He originally entered the industry fulfilling technical, application and engineering management roles, having achieved a BSc honours degree in technology.

Busby's new responsibilities encompass product and market development, the creation of strategic alliances in existing and new markets and the identification, assessment and management of acquisition opportunities.

As Operations Director, Stefan Davis' responsibilities now encompass Fluid System's worldwide manufacturing operations.

The aim of this new position is to further utilise the capacity of the three main production plants and the centres of excellence, whilst also establishing further operations to support continued growth.

Davis joined Rotork in 1991 in the Systems and Service division of Exeeco, moving into Exeeco's Fluid Power division after two years and becoming Engineering and Production Manager in 1995.

Since 2000 he has been General Manager at the main Rotork Fluid System factory in Lucca.

Howard Mutters has been appointed UK and Ireland General Manager for Rotork Fluid System, based at the Leeds Centre of Excellence.

Mutters joined Rotork Controls in 1988 and worked in UK and international sales, becoming Middle East Area Manager, based in Bahrain, in 1998.

From 2001 he was Valvekits Sales Director before moving to Rotork Africa as General Manager in 2003.

Vittorio Stefani is promoted to the position of General Manager Sales at the main Fluid System manufacturing plant in Lucca.

This new position is designed to strengthen sales, after sales and contracting activities at Lucca, where Stefani has been Italian Sales Manager since 2003.

Stefani has worked in valves and actuators since 1975, when he joined Rotork's electric actuator company in Italy.

From 1980 onwards he worked in export sales management for a number of valve makers, eventually achieving Sales and Marketing Director level before starting his own consultancy business.

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