Product category:
Manufacturing Machinery and Plant Equipment
News Release from: DataLase
Edited by the Engineeringtalk Editorial
Team on 23 June 2004
Website extols virtues of colour change
chemistry
Sherwood Technology has launched a new website, which has been completely updated to fully reflect the potential of its innovations and technology licensing opportunities.
Sherwood Technology has launched a new website, which has been completely updated to fully reflect the potential of its innovations and technology licensing opportunities The site provides comprehensive access to a repository of useful information on colour change chemistry solutions for a wide variety of applications including laser imaging and printing, UV skin care protection, and medical device sterilisation
The new site reflects the growing interest in the company's DataLase technology, a new generation coding, printing and marking technique.
A substantial part of the content emphasises the benefits, technical aspects and applications of DataLase in order to forge a better understanding of this ground-breaking technique.
Reinforcing Sherwood's image as a pioneer, the DataLase area of the website will appeal to all parties involved in the packaging value chain, from substrate suppliers to brand manufacturers.
Sherwood's solutions can be used for applications ranging from the coding and dating of products to the printing of graphics, and even security markings for a broad range of industry applications, including food and beverage, pharmaceuticals, and cosmetics.
Research is also underway into the marking of glass, confectionery and pharmaceutical tablets.
Sherwood's website has undergone a complete redesign to facilitate easier navigation.
Content has been judiciously split into separate colourful sections to discuss latest news from the company, licensing opportunities, product and technological features and future developments.
The mood of the site mirrors Sherwood's values and dynamism with its first-class research and development capabilities and focussed management team.
DataLase is opening up a vast array of opportunities in the printing and packaging industries, and is presented in considerable depth on the site.
Combining chemistry, substrate conversion and laser energy for the high speed printing of images using low power laser light, DataLase is a nontoxic and environmentally friendly ink, coating or substrate additive that produces a positive image when marked by a low power CO2 laser.
The ink, coating or additive undergoes a simple chemical colour change and creates an image that is stable and has high contrast.
The new website provides timely access to relevant information for both potential and present customers and can act as a useful reference tool about colour change technology.
A tailored content management system (CMS) powering the website allows content to be refreshed easily and regularly for the benefit of repeat visitors.
The site has been further enhanced with a secure client area for existing customers, to ensure that they receive value added information.
Steve Kelly, Managing Director, Sherwood Technology explains: "It is essential that we take advantage of all communications channels with our customers and potential partners as our DataLase technology gains momentum in the marketplace".
"Our new website acts both as a source of useful and relevant content about our solutions and the broader benefits of colour change chemistry".
"It will also allow us to interact with a broader base of prospects thereby further extending our reach and building a strong image for the company and the DataLase brand".
• DataLase: contact details and other news
• Email this article to a colleague
• Register for the free Engineeringtalk email newsletter
• Engineeringtalk Home Page
