Seminars put product development to the fore

A series of half-day seminars aims to help UK manufacturing industry to significantly improve the management of new product development as a practical and highly competitive business-winning strategy.

How to significantly improve the management of new product development as a practical and highly competitive, business-winning strategy for the UK manufacturing industry is the aim of a series of half-day seminars to be run in six different regions of the UK from October to November this year.

The seminar programme will show how to address, on a best practice basis, important strategic and tactical issues that have company-wide implications for product and new business development.

Backed by the DTI and organised by the product development research and training company TICS, the programme is entitled "How you plan and organise product development to ensure long-term market success".

It is aimed at chief executives, marketing, finance, R and D and engineering directors and related senior management.

Central to the seminars will be analytical case studies presented by directors or senior managers personally responsible for the successful development of market-leading products in a variety of key-to-the-economy industry sectors.

Delegates will also learn how to unlock the funds available from the European Union to invest in new product development programmes.

Explaining why it is so important the seminars should be of interest to the UK manufacturing industry, TICS Managing Director, Dr Eur Ing Colin Mynott, says: "Too few manufacturers in the UK - probably less than one in seven - are product developers.

A higher proportion of continental European manufacturers develop products and many more do so in the USA.

The Asian Tigers build their economies on it.

Because of this, other countries are not only growing in prosperity but are taking business from the UK, both in world and home markets, as they develop more successful products".

"The high quality and intensive seminar programme offered by TICS aims to provide an affordable and informative step towards addressing this key issue.

Due to backing from the DTI, it represents hard-to-beat value in relation to other similar but more expensive and time-consuming seminars and conferences", claims Mynott.

The TICS seminar programme, "How you plan and organise product development to ensure long-term market success", comprises a choice of six half-day events.

The fee per delegate for a half-day seminar will be GBP 88, plus VAT.

The seminars will be held as follows: Birmingham, Tuesday 7th October; Fareham, Thursday 9th October; Huddersfield, Wednesday 15th October; Bristol, Tuesday 21st October 21; Cambridge, Wednesday 29th October; and Uxbridge, Tuesday 4th November 2003.

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